Consultant Tony Friend has over 30 years experience in Corporate, Leisure and Retail identity and it's brand applications. Tony graduated from Maidstone College of Art in 1985 with a BA Hons Degree in Communication Design and moved to London working with specialised design companies such as Beresford Sherman, Michael Peters Design and John Herbert Design. In 1991 Tony moved to Dubai and joined Impact BBDO as Design Director. After 2 years he decided to set up his own consultancy Friend Creative partnership, Projects included First Gulf Bank, Doha Bank, Abu Dhabi National Hotels, Kingdom Centre KSA, Hamriyah Free Zone Sharjah. Since 2005 Tony has been working as a freelance consultant specialising in environmental design related projects.